Tucson Weekly

Since Warren G's "Regulate...G Funk Era" gave Def Jam/Rush Associated Labels a much needed hit in 1994, arriving just as reports of the label's insolvency surfaced, the New York-based powerhouse has largely steered clear of West Coast rap, hewing almost exclusively to East Coast and Southern artists like Jay-Z, Ghostface Killah and Method Man, as well as Young Jeezy. But as the legendary imprint prepares to celebrate its 25th anniversary, the label has returned to the Southland, inking a deal with Compton's Y.G., who has amassed an unrivaled regional following without radio or commercial backing. Best known for a series of sex-themed songs with unprintable titles, the 19-year-old has swapped gang life for the recording booth and hasn't looked back, racking up enviable MySpace metrics: over 1.5 million profile views, a pair of songs with over 1 million plays each and selling out 1,000 capacity venues

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Artist info obtained from public profile, artist website or social media